Verve

A herbal fruit tea that tasty and healthy.

OVERVIEW

Verve is a herbal fruit tea brand that focuses on highlighting the health benefits of herbs and fruits but with a better taste. The brand identity combines modern, friendly typography with simple yet distinctive illustrations, all structured within a clean grid system. This approach creates a fun, modern, approachable, and visually cohesive design for the brand.

APPROACH

The visual identity combines a modern color palette, clean and distinctive typography, and textured illustrations, all structured within a consistent grid system. This approach evokes a sense of clarity, modernity, and trendiness. The goal is to create a minimal yet playful and energetic aesthetic that appeals to a wide range of consumers while promoting a healthier beverage choice.

INDUSTRY

Food and Beverage

PERSONALITY

Clean
Modern
Vibrant

TYPOGRAPHY

Gelica
Parisine Office Std

SERVICES

Branding
Packaging
Illustration

PROCESS
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